Student Affairs Marketing

We want to help tell your story

The Student Affairs Marketing team develops, creates, implements, and assesses various integrated marketing and communication campaigns for the 19 departments of the Division of Student Affairs.

The team provides the opportunity to work in an agency-like atmosphere where creative problem-solving and collaboration with colleagues lead to the development of effective strategies to create awareness, engagement, and action from on-campus and off-campus target audiences. 

The Student Affairs Marketing office is located in the Indiana Memorial Union.

Partner with us

To request a marketing project, please complete our online form. Projects are assigned in the order they are received.

Request a project

Platforms

View, follow, and subscribe to our various platforms where we promote events and highlight student success.

Resources

This is your source for Division of Student Affairs marketing and communications templates and tools.

Services

Campaigns

Do you need to announce an upcoming event. A new service? We can help develop a strategy to inform the IU community. Outlets include:

- Print materials
- Advertisements (print/digital)
- Managed web pages
- Social Media
- Articles/News coverage

Communications

There’s a lot going on in the Division of Student Affairs. Whether you’ve launched a new initiative or celebrated an achievement, we can help share the news.

- Email communication
- Blog posts
- Social media
- Crisis Communications

Design

We’re here for any project that require visual elements. Chances are you have seen our work in campus buildings or at campus events. Services include:

- Brochures
- Flyers
- Digital Signage
- Building signage

Websites

We manage websites for departments across the Division of Student Affairs.

To request a website edit from Student Affairs Marketing, fill out a marketing request form and choose “Website Update Only” from the “Request Type” choice.

Photography

Our team can set-up photoshoots to capture moments to support your next project.

- Event coverage
- Campaign photo shoots
- Portraits

Video

Our videographers offer you a full range of message-delivery options. Services include:

- Event coverage
- Videos for Campaigns
- Videos for New Student Orientation

Staff

Full-time

  • James McHaley – Director
  • Cheryl Paul – Assistant Director
  • Damen Morris – Marketing Manager

Student Employees

10-15 students work in the following roles:

  • Graphic Designer
  • Multimedia Photographer
  • Social Media Coordinator
  • Copywriter
  • Care Team Marketing Coordinator
  • Project Coordinator

To view current openings and apply visit: jobs.iu.edu.

 

Awards

Promotional Campaigns - Student
Aubrey Housand, Bre Castaneda, Cheryl Paul

COVID-19 Materials - Student
Skye Spalding, Bre Castaneda, James McHaley

Digital Campaigns - Professional 
Cheryl Paul, Bre Castaneda

Interior/Wall Art - Student
Lucas Beam, Cheryl Paul

Videos - Student
Honorable Mention: Care Referral Video
Khyler Runnels, Joli Finley, Chris Howell

  • Interior/Wall Art – Professional: IMU Stair Decals; Indiana University–Bloomington; Damen Morris, Mara Dahlgren